Business In The Spotlight: Susan Heard Photography

Susan Heard Photography's specialties range from simple and eye-catching headshots to customized personal branding images for businesses of all sizes. In this week's B.I.T.S., hear about Susan's passion for photography and the Chamber.

Can you describe what your business offers?
I specialize in business headshots - helping each client from wardrobe selection to backdrop & styling of the session.
I offer anywhere from a 10 minute - 'in and out'  - to full 3 hour hair & makeup, with multiple wardrobe changes. My goal is to help you look your best - have fun- and have amazing images to help your business stand out and be noticed. 
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Can you talk about when/why you made the decision to start your own business?
I have loved photography since I was a child. The opportunity arose in 2016 for me to put all I had into
turning my hobby into a full time business. And I couldn't be happier!

What are your biggest challenges as a business owner?
One of the biggest challenges for me has been networking. As a former introvert, it has taken some time to learn how to get out there and help my business become visible. The Chamber has changed all that for me - I can now say I enjoy getting out, chatting with other business owners, and making new friends. 

What are your biggest rewards as a business owner?
I absolutely love it when my clients receive their photos and come back and tell me that it's the best photo they've ever had of themselves. My goal is for all of my clients to become friends, where they feel so relaxed that they forget the camera is there. I can then capture their true personality - and bring out their absolute best. 

How long have you been in business?​
I have studied photography for decades, but became a full time business in 2016. 

How does your business give back to the community?
I work with children and families who are facing life threatening illnesses. Portraits of our loved ones are so important, and capturing beautiful memories for these families at no charge to them is a gift - not only to them, but to me as well.

Why did you choose Germantown for your business?
I love Germantown. To me, it's the heart of the business community. The Germantown Chamber and it's members are so inviting & always willing to help each other. ​

How has being a Chamber member helped your business?
The Chamber has helped in many different aspects of my business. It has helped me grow - learning the "business side" of owning my own business. Most of us love what we do - our craft. But - the business side - sometimes we have to learn that as we go. The Chamber has been an invaluable tool in helping me navigate through those first few years. 

Being a Chamber member has also connected me with some amazing people. I have made friends, made business connections, and have also gained many new clients through other Chamber members. I would definitely recommend becoming a Chamber member to anyone that is considering it. It is such a small investment - and you get so much in return. ​​